Update 2.16: This post has been selected to participate in the Working at Home Blog Carnival – I am both honored and grateful, it’s my first one. Throughout the weekend I’ll be commenting on other posts in the carnival and linking to them as well.
It’s very simple. Singular focus.
Have you ever noticed how becoming obsessed with a single goal makes it happen faster? This is the same thing, but on a very literal level.
When I first started out online, I started the same way I did in most business ventures. My overall goal was very simple. Become a millionaire as fast as I can. I’m not a millionaire yet, however internet marketing is the first occupation I’ve had that shows me how close to reality this goal can be.
To start getting closer to that goal, I had to very literally become single-minded and dedicated. I don’t mean just to my business. I mean to one project in my one business.
That’s the secret. Everyone is trying to get rich at eight things. You do all eight, you get mediocre levels of success, and you burn out fast. Why do we do so many things at one time?
We’re looking for multiple streams of income. And we should have money coming from several different places, sure. But not from several different projects at the same time. You can’t build all four legs of the table at once. You build one, a deep, sturdy leg. Then you build another, etc.
Don’t get me wrong – one of the easiest ways to stay wealthy is to have money coming in from ten ventures, so that if one completely fails, you have a back up.
It’s just not as effective in getting wealthy.
Pick one project, any one project, that you think has the most capacity to both keep you interested and make you a lot of money. Dedicate all of your time, resources and energy to it until it is successful. Automate it or have someone else run it.
Then, and only then, move on the the next project in your business. I generated almost fifty grand in one week the first time I figured that tidbit out. Very important – I make fifty grand the week of the sale. The idea was there for about six months and I didn’t act on it. It took about a week of coordinating to get the project up and running.
But from the time I got it launched to the day I took down the sales page, exactly seven days, gross sales were about fifty grand.
All of that wasn’t for me, it’s true. I paid some people who helped me right off the top. I had people to hire to complete the project, etc. (I should have waited. Never pay yourself last. If you can’t pay yourself first in good conscience, or you have to pay yourself in smaller increments, spread the money around in proportion to each person’s contribution. I’ll tell you why another day.)
At the end of the day though, half of that cash was earmarked to me. Without partners, I would have made a tenth of that.