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Who Should Use It and How to Upload
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| Google Base allows you to upload content in the form of a data feed, which is then made searchable by Google.
In the Google Base help pages it states the following: If you have information you want to share with others, but aren’t sure how to go about gaining an audience, Google Base is for you.
Items then have the ability to be labled with keyword phrases which describe or classify the items, and can also be affixed with attributes, which clarify the characteristic and quality of items submitted. An additional benefit is the possibility of getting content included in other parts of Google, including its search engine. You can add items in bulk via XML, or use their form for a single submission.
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From the category archives:
RSS
Google Base
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Why Podcast? Wait, what’s podcasting?
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Find out what it is, why you want to do it, and how simple it is to get started.
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| Some things call for a quick email. Others call for a phone call. Sometimes blogging about an issue gets the word out best – on other days, maybe an audio tip will bring the point home a lot better.
So what is podcasting? A podcast is a collection of media delivered via RSS, most likely in mp3 format. Why would you want to podcast? Because delivering your marketing message may be as easy as speaking into a microphone. It sometimes takes me an hour from conception of a particular 700 word article to its distribution. I can get an 15 minute audio created and distributed in half that time. How? I podcast. And giving away free audio content can be just as great as giving away free written content, and as a bonus you’ll reach a population that may not have come across your site otherwise. There’s a lot more to it than that of course, but for the time being, I’ll leave you with a link to a popular podcast resource, and one of the audios from my own podcast. Sometimes writing about podcasting is like trying to dance architecture… |
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