I only worked seriously about three months of the year. Another quarter I did enough work to sustain me. For about two quarters a year, I rested and did my physical therapy.
I’m trying to think of things I haven’t talked about, and also go through certain things in a more organized fashion – where do I start and what can I say that would be useful to a new person, or a checkpoint to someone with an intermediate marketing backround?
The minute you get the formula out of your head that yields only 1 – 1.5% of some mass number of people converting the better. Before you even try to get more visitors, think about getting the best visitors. Get the ideal person to come to your site in search of answers they are willing to pay for. That’s it.
I start my blogs with an assortment of widgets and buttons and … stuff. In the beginning, I will put up anything that I believe serves a purpose or brings me more traffic.
It’s marketing to everyone. More than that, it’s not picking a speciality. There’s a great post that you must read every word of by Troy Pentico on the subject of picking a target market that I found through Plug IM.